A partnership to encourage international initiatives and working practices between the Japanese and British and Irish horseracing industries was announced by the British Horseracing Authority (BHA), Horse Racing Ireland (HRI) and Japan Racing Association (JRA) on Friday.
The creation of the Joint Cooperation Committee is to serve as a formal platform for members within the British and Irish horseracing industries to engage with their counterparts in Japan via the JRA. It will consist of agreed representatives from key shareholders in the respective territories including the BHA, HRI, Racecourse Media Group (RMG), and principal courses like The Jockey Club Racecourses, York, Ascot, Goodwood, and Leopardstown.
The group's earliest groundwork includes a variety of schemes, and marketing and media initiatives to promote Japanese horses and connections travelling to Great Britain and Ireland, and vice versa by raising awareness of those markets among domestic participants, media, bettors, and fans. Another goal is to create a direct regulatory partnership which will perform its duties but not cut across pre-existing arrangements. Ultimately, the goal is to further internationalise the sport of horse racing and support the breeding industries.
“I am delighted that the horse racing organisations in Britain and Ireland with their history, tradition, quality and innovation, have now united to form the Joint Cooperation Committee with the Japanese Racing Association,” said JRA CEO, Masayoshi Yoshida. “It is an important and significant step for the JRA, and Japanese horse racing. We will be working together more strongly than ever before to achieve further development in all areas. I look forward to working hand-in-hand to create the future of horse racing together.”
Joe Saumarez Smith, chairman of the new Joint Cooperation Committee as well as the chair of the BHA, said, “We are delighted to be collaborating with the JRA and are hugely grateful for their significant support. The creation of this Committee is the next step in our relationship, as we further pool our knowledge and insight, and combine our considerable marketing and media assets. This can only lead to increased participation in each other's racing, resulting in deeper fan engagement, and increased and new revenues.”
HRI's CEO, Suzanne Eade, shared the enthusiasm of her counterparts for the future of the new committee. “Ireland looks forward to being a full and active partner with Britain and Japan in the Joint Cooperation Committee to share our collective wisdom and progress our shared objectives of increasing participation and engagement.”
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